Charleston Women in Style

Shop local and support Charleston’s women-owned businesses while building the perfect back to school wardrobe. KIDS (ELEMENTARY) Comfortable jeans that withstand playground adventures Fun graphic tees for personality Sturdy sneakers for running and playing Backpack that fits school supplies Light cardigan for unpredictable classroom temperatures TWEENS/TEENS (MIDDLE/HIGH SCHOOL) High-waisted jeans for latest fashion trends Supportive […]

OUR CHARLESTON PICKS 1. Holst + Lee- Charm Necklace Add personality to any outfit with customizable charm jewelry that tells your story. Click to shop Holst + Lee!   2. FLY Modern Apparel- Gold Shoes Comfortable pieces designed for active days and confident style. Click to shop FLY Modern Apparel!     3. Scraps of […]

Charleston’s fashion scene is experiencing a renaissance driven not by outsiders but by the talented women who call the Lowcountry home. From innovative sandals that fold into a purse to jewelry crafted from sustainably sourced fish leather, these local entrepreneurs are redefining what it means to create fashion with both purpose and style. Their ateliers […]

Natalie Holst was working in fashion during the day and in restaurants at night when a stylist working for designer brands commissioned some of her accessories and she suddenly found herself thrust into the world of business. Soon after, she created Holst + Lee with a vision to empower individuals to express their boldest selves […]

Ashley Jackson started her journey after surviving sudden unexpected death in epilepsy (SUDEP), a rare feat that turned her biggest insecurity of epilepsy into her biggest strength. Learning about her inner beauty and resilience gave her the courage to break into the beauty industry, and when she had the opportunity to buy a bright pink […]

  Finding a comfortable bra that offers adequate nipple coverage is a challenge every female faces, from preteens to adults. Padded bras can feel hot and bulky, while bralettes can be a hassle due to foam inserts that crease, lose shape or get misplaced in the wash. This struggle inspired Becky Connelly, founder of Non […]

Inspired by her lifelong love for the classic Southern style and her desire to create something both beautiful and meaningful, Kim Lolley of Kim Lolley Designs began the transition from nurse to fashion designer. Working 25 years as a nurse instilled in Lolley a deep appreciation for care, precision and service, values she carries into […]

If fashion is the language of personal expression, then accessories are the exclamation points. They have the power to take a simple outfit from forgettable to fabulous, infusing confidence, individuality and flair. Whether it’s a bold necklace, a statement bag or a perfectly stacked arm of bangles, accessories can help women feel polished and empowered, […]

  Jennie Crosby and Jennifer Limehouse recently set out to pour into the Summerville community by opening a women’s boutique which enhances both the customer’s confidence and the small business scene in quaint downtown Summerville. Louise is “a reflection of us,” according to the duo, meaning they refuse to stock anything they don’t fully endorse […]

As style director of Charleston Magazine from 1997-2007, Ayoka Lucas had her finger on the pulse of the fashion industry for a decade. Soon came a massive vision to put Charleston on the map of the fashion world. Backed by the owners of Charleston Magazine and Misty Lister, the marketing director, Lucas followed her dream […]